Sunday, August 30, 2009

ASUS Seeks Netbook Eminence In Chinese Markets

ASUS Logo

Asustek hasn't seen as much star-studded success in the netbook market as competitors like HP and Acer, despite the fact that it delivers a wide variety of reliable machines to the industry. Its Eee PC 1008HA Seashell netbook even won an EISA award just days ago. However, declines in revenue and profit margins have been ushered in by an iffy economy and increased competition in North American and European markets, inspiring ASUS to fight the good fight in China more than ever before.

Chief executive Jerry Shen assured investors on Tuesday that ASUS had a plan to grow:

"We're seeing a lot of growth momentum from China, and expect to grow our market share there for the rest of the year… Eastern Europe is also growing quite well, so things should improve from now on."

A massive influx of new netbooks from no-names and franchisers haven't helped the picture for Asustek, but if the Taiwanese company puts its eggs into Chinese baskets this year then perhaps it can regain its former glory.

Via WashingtonPost.

Image via MobileTopSoft.

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